Bloggers and Entrepreneurs are always chasing pageviews. The more your website gets viewed, the more money you make.
Pinterest is the number one source of traffic for most bloggers. So how do you harness the power of Pinterest?
With this secret recipe for success.

{This post contains affiliate links, which means I may receive a small commission, at no cost to you, if you make a purchase through a link.}
Group boards are a necessity
You don’t need to have thousands of followers on your own Pinterest profile to get amazing reach. You just need to join a bunch of group boards that have thousands of followers.
Group boards allow a few or a bunch of users to pin their content to a board on the host’s profile. If the host has 250k followers, the board will usually have 250k or more.
Some people will just follow the group board without following the user.
Group boards are identified by an icon in the bottom corner of the board.
To join a group board you’ll need to follow the board and the host. The first profile listed in the contributors is the host.
Usually, the description of the board will explain how to join. Most will have you send an email request.
In your email remember to give your email address you use for Pinterest, your username, and the name of the board you’d like to join.
Some people have more than one board that they host. They’ll need to know which one you’re applying to.
It’s also a good idea to include your website or blog so they can make sure you’d be a good fit for the board’s content.
You’ll want to try to find niche group boards. Not just big general blogger boards.
So boards like “Blog posts we love” would not be a good group board.
But “Easy Chicken Recipes” would be great if you’re a food blogger who writes about chicken frequently.
Group boards are best when you’re just starting out. Once you find the ones that work, you can leave the group boards that don’t work for you.
Fresh Content
Pinterest wants us to keep creating fresh content for their users.
Does this mean you need to write a bunch of new posts? No.
You just need to keep creating new pin images and writing new descriptions.
So instead of just making one or two pins for your post and being done, you’ll need to make a new pin for it every few months or so.
I make at least one new pin per post every year. Sometimes every 4 to 6 months.
Tailwind automates your Pinterest
The number one secret of Pinterest is a constant presence that is automated by Tailwind.
No one can pin around the clock. Tailwind lets you schedule your pins for optimal times and to each of your group boards.
Some group boards will allow you to pin 10 times a day. Are you going to pin 10 things at once or would you rather schedule them throughout the day to grab more eyeballs?
I don’t know about you, but I have a million other things to do.
I have about 15 minutes in the morning to schedule my pins for the day before Toot wakes up. I could schedule the entire week at once if I wanted to, but I prefer to do it daily.

Schedule ALL THE PINS
You should schedule a lot of pins. “Like 5?” No. Depending on the day, I’ll schedule 20-30 pins.
Don’t pin more than 100 per day though. Pinterest will penalize you.
Before you ask “But don’t all those pins get annoying?” Let me explain that your followers don’t necessarily follow the group boards you’re posting to.
On top of that, the followers that see your pin today probably didn’t see it yesterday or any day before that because they might be on Pinterest for 10 minutes a day.
Smaller group boards with fewer pins per day mean you’ll only want to post maybe once a day or even once a week or only new posts once. You don’t want to flood them.
Board lists save time
Use board lists on Tailwind to group your group boards together to save even more time.
If you have 50 group boards, you have to organize them. You can group by niche, by posting limit, or how often you post to them.
I have a board list for each of my categories: pregnancy, babies, toddlers, preschoolers, activities, crafts, and mom life. They each contain 3 to 10 boards.
I only pin specific posts to the boards that fit the niche so Pinterest knows what my pin is about.
SmartGuide keeps you on track
Tailwind has a new feature called SmartGuide that will keep you from spamming Pinterest.
It will alert you if you’re doing something that goes against Pinterest best practices like pinning too much in a short amount of time.
And it will suggest things you can do to keep your pin queue healthy like not pinning to too many unnecessary boards.
SmartGuide will also update with news from Pinterest if they decide to change anything. Tailwind is a Pinterest partner so they always have the scoop.

Add your pins to the suggested pins
After you hit “schedule” on a pin, a group of pins will come up as suggested pins for your board.
You can add your pins to the suggested pins! Your blog must be RSS enabled because that’s where they grab the pins from.
You submit your domain name, not individual pins.

Join Tailwind Tribes for maximum exposure
Tribes is a Power Up you can add on to your Tailwind subscription.
You can add your pins to multiple tribes and easily share other bloggers’ pins.
Each tribe keeps track of how many pins you submit and how many you share.
Most tribes require 1:1 sharing. So if you put in 10 pins, you’ll need to share 10 from that tribe. It keeps everyone sharing content fairly.
Tailwind will also show you how many people pinned your content and how much of a reach it gave you.
One of the tribes I’m in gave me a reach of 9.1 million!

Group Boards + Tailwind + Tribes = Recipe for Success
If you use all of these together, you’ll greatly increase your pageviews!
If you don’t have Tailwind yet and would like to try it for free, they offer 100 trial pins.
It’s not a timed trial. So if it takes you 6 months to use up 100 pins, then it’s a 6 month trial. You don’t need to worry about missing out on pins based on time.
What are your secrets to success with Pinterest?
Let me know in the comments below!
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Naya @ Lactivist in Louboutins says
These are great tips! Pinterest is one social media channel that I don’t fully utilize. Your post breaks it down and makes it easier to understand.
Charlotte Burkholder says
Thanks for the tips. I haven’t found my way to Pinterest success yet. You are welcome to come share at a blog linkup I host if you would like. It’s Family Joy Blog Linkup at http://www.pursueyourproject.com
Rhonda Swan says
Great tips, lovely lady! Keep up the great work here and live unstoppable!
Savannah says
Oh wow, Tailwind sounds absolutely AWESOME!!! I have never even heard of it! I really have been wanting to put some more emphasis and focus on building my Twitter, so this definitely sounds like something I should look into! Thanks for sharing! <3
Christine - The Choosy Mommy says
Can you explain board lists a bit more? Is this something within Tailwind or just Pinterest?
Niki @ Toot's Mom is Tired says
Yes board lists are for Tailwind. They group together your boards so you only have to click once to add a pin to all the boards on your list.
Tracy says
This was a great review! The only thing I can’t seem to wrap my head around is how do you schedule to a group board that has a daily pining limit of 3 and say you have a total of 20 pins. How would you do that? Thanks in advance!
Niki @ Toot's Mom is Tired says
You can choose which pins go to which boards. So I’ll pick 8-10 pins per day. Then for each individual pin I’ll decide which boards it goes to. So if I have 8 pins for the day and I have a board that only allows 3 per day, I’ll just pick 3 to put on that board.